Wausau Times

Top Menu

  • Contact Us
  • E-Editions
  • Business Directory
  • Classifieds

Main Menu

  • Home
  • News
  • Covid 19
  • Business
  • School
  • Health
  • Obits
  • Featured
  • Business Directory
  • Classifieds
    • View Ads
    • Place Ads
  • Legal Ads
    • Our Legals
    • Statewide
  • Contact Us
  • E-Editions
  • Business Directory
  • Classifieds

logo

Click here to view this week's paper!

Wausau Times

  • Home
  • News
  • Covid 19
  • Business
  • School
  • Health
  • Obits
  • Featured
  • Business Directory
  • Classifieds
    • View Ads
    • Place Ads
  • Legal Ads
    • Our Legals
    • Statewide
Business
Home›Business›River District businesses ready for Small Business Saturday

River District businesses ready for Small Business Saturday

By Wausau Times
November 23, 2016
899
0
Share:
wausau-river-district-logo

Small Business Saturday, the nation’s largest day of shopping local, is just around the corner. Local Businesses in the River District are getting ready with beautiful holiday displays, festive décor, and shopping deals.

Small Business Saturday launched in 2010 and became officially recognized by the U.S. Senate in 2011. By 2012, every state in the nation was celebrating Small Business Saturday and in 2014, Americans spent an estimated $14.3 billion at small local businesses on Small Business Saturday. In 2015, over 95 million people came out to shop.

This is only the second year Wausau has officially participated in Small Business Saturday, and retailers are excited for the season.

“We’re excited about Small Business Saturday because it’s a chance to come together as a community to celebrate dedication, cooperation, and values we all share. We get few opportunities to shine brighter than box store operations. Guests tell us that Small Business Saturday is a reminder that personal attention and a personal touch impact their holiday experience as a whole. We feel privileged to be part of that,” says Theresa Shepherd, co-owner of Shepherd & Schaller Sporting Goods.

Isaac’s Fine Apparel, In Washington Square, is feeling the excitement as well.

“Small Business Saturday is a celebration to encourage people to support local brick and mortar businesses. It is a day to shop small at places we love with people we love and encourage others to be more aware of the benefits of shopping local,” says Tammy Dahms, owner of Isaac’s Fine Apparel.  

Ken Haines, co-owner of Campbell Haines Menswear, is also quick to point out the economic benefits to the community of shopping local.

“When you buy local, you make you neighborhoods stable, unique, and sustainable,” he said. “You create jobs, plowing the profits back in the community, investing in your future.”

Wausau River District organizers are excited, too.

“Small Business Saturday is a wonderful opportunity to highlight the reasons shopping local is so important, not just during the holidays, but every day of the year. When you buy from a local business, 68% of that money stays in the community, whereas only 43% stays in the community from a big box store, and nothing from internet sales. When money stays in the community, it circulates back into local charities, tax revenues, and to people who make their lives in our community,” says Wausau River District executive director Elizabeth Field.

As an added incentive to get out and shop local, Wausau River District is hosting a selfie contest. Just snap a picture of yourself shopping or eating at a local River District business with the hashtag #ShopSmallWausau and post to Facebook, Twitter, and/or Instagram to be entered to win a $50 gift certificate to any River District business. Winners will be drawn from all three platforms.

Besides shopping specials, selfie contests, and boosting the local economy, Field points out another reason to come to the River District for your holiday shopping: “the lights!” Garlands donated by the Dudley Foundation are hung over Third Street, lights are strung around the trees, and Mark Craig, the man behind the umbrellas over Third Street, has lit up the holidays with additional festive lights over the 300 block of Third Street. Besides that, the Wausau Center Mall has a Santa for the first time in years.

“Atmosphere like this has to be experienced,” says Field. “You can’t find this on your couch or at a big box store.”

The purpose of the Wausau River District is to promote and facilitate the economic vitality and historic preservation of downtown Wausau for the benefit of the entire community.

Previous Article

Wisconsin Valley Lutheran High School students inducted ...

Next Article

New monthly open mic poetry night comes ...

0
Shares
  • 0
  • +
  • 0
  • 0
  • 0
  • 0

Related articles More from author

  • Business

    2016 ATHENA Leadership Award recipients announced

    November 10, 2016
    By Wausau Times
  • Business

    Ribbon cutting ceremony held at The Boson Company, Inc.

    November 10, 2016
    By Wausau Times
  • Business

    Nominations now accepted for Small Business of the Year Awards

    November 10, 2016
    By Wausau Times
  • wausau-river-district-logo
    Business

    Mayor proclaims November Small Business Month: Shop Small for the Holiday Season and experience the new 2nd Avenue

    November 10, 2016
    By Wausau Times
  • Business

    Wausau Window and Wall Systems celebrates 60th anniversary, continued growth

    November 16, 2016
    By Wausau Times
  • Business

    CoVantage Cares Foundation pledges $40,000 in matching funds

    November 18, 2016
    By Wausau Times

Leave a reply Cancel reply

About Us


The Wausau Buyers' Guide is published weekly by Multi Media Channels, LLC, N2919 County Road QQ Waupaca, WI 54981.
Copyright © 2020 Multi Media Channels LLC.
All Rights Reserved. No part of this publication or any of its contents may be reproduced, copied, modified or adapted without the prior written consent of Multi Media Channels LLC.
×