FOR MMC

Visit Wausau is proud to announce the Inaugural Ginseng Celebration, a unique event dedicated to honoring the rich heritage and global importance of 125 years of ginseng production in Marathon County. This exciting celebration will take place on Saturday, September 21, 2024, from 12:00 p.m. to 3:00 p.m. at the stunning Wausau Downtown River District at the 400 Block. Ginseng, often referred to as “green gold,” has played a pivotal role in Central Wisconsin’s economy for over a century, with the region producing 95% of the country’s total ginseng crop. As the epicenter of ginseng farming, Marathon County’s farmers have been cultivating this valuable crop, celebrated for its medicinal properties, for generations.

The Ginseng Celebration will be an immersive cultural experience featuring:

Ginseng Educational Workshops: Workshops on the History and Clinical Applications of Ginseng from  9 am to 11 am at Marathon Ginseng,  4613 Camp Phillips Road, Weston, WI 54476, 715-581-2426

Culinary Feast: Renowned local chefs will present creative ways to cook with ginseng, offering free samples and recipes showcasing this versatile root.

Farm Tours: Get a firsthand look at local ginseng farms with guided tours that offer insight into the delicate process of growing this iconic crop.

Cultural Performances: Enjoy traditional Chinese music, dance, and art that celebrate the deep ties between Marathon County’s ginseng industry and global markets.

“We are thrilled to bring the Ginseng Celebration to the heart of Wausau,” said Tim White, Executive Director of Visit Wausau. “This event not only showcases our region’s ginseng heritage but also creates a platform for education, tourism, and community pride. Whether you are a local resident or visiting from afar, there is something for everyone to enjoy and learn about the incredible impact of ginseng. Plus it’s a great ending to the wonderful Welcoming Week festivities in the area!”

The celebration will also feature local vendors, food trucks, live music, and family-friendly activities, making it a can’t-miss event for people of all ages.

Event Details:

Date: Saturday, September 21, 2024

Time: 12:00 p.m. – 3:00 p.m.

Location: Downtown Wausau River District, 400 Block

Admission: Free

For more information about the Ginseng Celebration, including a full schedule of events and farm tour registration, please visit our website at Visit Wausau Ginseng Celebration.

Note: This is not to be confused with the International Ginseng Festival, which is another event sponsored by the Ginseng Board of Wisconsin.